Less Blog, More Newsletter!

The 1764 news on the go!

This month will be a year since I left a lifetime of a 9-5 gig.

Looking back, it’s been a crazy ride, with doing some temporary work with a few school districts in the field I had just left, pulling off a 20 day state fair job that I pretty much rolled and cut scone dough all day long (where #spin15murdermysteries was created as I rolled said dough), and spent some time at the end of 2021 doing some contract work at a fiber mill. All of this was not my normal lifestyle, or so I thought.

There have been months upon months and many early morning risings that I was deep into my head asking myself, “What are you doing, Sherrill?” I just didn’t have the answer that I could believe yet.

Now, even with a twinge of uncertainly, I am starting to see my potential as a solo business owner. Freedom. Freedom to decide what my schedule will be for the day, a week or even a month. I get to target my business to who I want to serve and how I want to go about doing it.

I am going to tell you, it has not been easy nor difficult. I am considering it organic as I am shaping and molding the structure of The 1764 Shepherdess as I go. This is a bit of a new concept for me as I like to have a road map of where I am heading, how I am getting there and what I need to do. I have these skills, but I’m not as rigid as I would have been a year ago. That in itself would extend a few years to my lifetime, bonus!

The “old me” worker still lingers, which is good as I have a background in budgeting, superior organizational skills and the drive to research and drill down to what I am looking for.  I am using those skills to invest and educate myself in small business tips, tricks and practices.  Not every webinar or article I read speaks to me, though taking away one key piece that helps me propel forward is a win every time.

As much as I want to make this all about the wool and spinning fibers, reality is that to be successful as a business, it is not all about the making.  You need a strong business core which means the accounting, the planning, the shipping and handling. We can’t forget about communication and relationship building.

This has lead me to using CRM (customer relationship management) in a better fashion.  What does this mean?

Less blogging and more bite sized newsletters.  The newsletters are delivered to your email inbox and can be read in less than three minutes.  It takes that long or longer to make a cup of coffee or to stand in line to buy one.  

The newsletter is totally worth signing up for to stay in the know of current and upcoming events for #spin15aday, #spin15murdermysteries, #spin15bookclub, Club Spin 15, #campspin15in22 and when The 1764 Fiber Mill – Small Batch Fiber Processing will finally be open. Oh, and when this year’s #spin15daycamp registration will be available (space is limited).

Sound good?  If you haven’t signed up for the “newsletter on the go”, just jump back up to the top of the page and enter your email. That’s it.

Now, go spin 15 minutes as you head into your Wednesday. 

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